Business – Page 38 – THE ECONOMIC INDIA

26 Aug

Delhi Firm Bets On Recommendations Over Rankings For D2C Growth

Business

New Delhi [India], August 25: Vriddhi Media, a Delhi-based organic growth and ORM firm, is expanding its work across the recommendation layer. For years, D2C growth followed a formula: Performance marketing, SEO, CAC, ROAS, repeat. But the way people discover brands is changing. AI recommendations are adding a new layer to the old Google-led playbook. Moz analysed roughly 40,000 queries and found 88% of Google AI Mode citations did not match URLs in the top 10. For growth teams judging visibility through page-one rankings, that is an awkward statistic. The question is shifting from “Where do we rank?” to “Where…

26 Aug

Hazoor Multi Projects Bags Rs. 193.85 Crore NHAI Contract for Toll Fee Collection in Tamil Nadu

Business

New Delhi [India], August 26: Hazoor Multi Projects Limited has secured a Letter of Award (LOA) from the National Highways Authority of India (NHAI) for a contract valued at ₹193.85 crore. The company disclosed the development to the stock exchanges on August 26, 2026, under Regulation 30 of the SEBI (Listing Obligations and Disclosure Requirements) Regulations, 2015. Under the contract, Hazoor Multi Projects will act as the user fee collection agency at Paranur Fee Plaza, located at km 52.820, covering the section from km 28.000 to km 74.500 of the Tambaram-Tindivanam section on NH-45 in Tamil Nadu. The scope of…

26 Aug

Ratul Puri on the Changing Landscape of India’s Energy Future

Business

Ratul Puri, Chairman, Hindustan Power New Delhi [India], August 26: India’s energy landscape is undergoing a significant transformation. Rising electricity demand, expanding industrial activity, and the growing adoption of cleaner power are reshaping the country’s energy priorities. Meeting this demand will require not only greater generation capacity but also a more diverse and resilient energy infrastructure capable of supporting economic growth while accelerating the shift towards cleaner sources. This transition is already gaining momentum. India has crossed 300 GW of installed non-fossil fuel-based power capacity, reaching around 60% of its 500 GW target for 2030. The progress reflects the increasingly…

26 Aug

The Best Affiliate Marketing Podcast: Why Jitendra Vaswani’s ‘Inside A Hustler’s Brain’ Is the Show Every Marketer, Founder, and Creator Needs to Subscribe

Business

Noida (Uttar Pradesh) [India], August 26: The affiliate marketing industry is no longer a side hustle. It is a $27.8 billion global economy, set to reach $48 billion by 2027, and more than 80% of the world’s biggest brands now rely on affiliate partners to drive revenue. AI has rewritten the rules. LLMs are eating traditional search. Solo operators are outperforming entire agencies. And in the middle of this chaos, one podcast has emerged as the single most valuable listen for anyone serious about winning in the new creator economy: Inside A Hustler’s Brain, hosted by veteran digital entrepreneur Jitendra…

26 Aug

Hafele Kabi-Flow Redefines Access and Security for Modern Furniture

Business

Hafele Kabi-Flow Digital Lock New Delhi [India], August 26: Hafele’s Kabi-Net Digital Furniture Locks range continues to bring enhanced convenience and security to modern furniture with Kabi-Flow, a digital furniture lock designed for cabinets and wardrobes. Combining wireless fingerprint technology with flexible installation and multi-lock connectivity, Kabi-Flow offers a sophisticated approach to securing multiple storage spaces with ease. A key feature of Kabi-Flow is its wireless fingerprint scanner, which can operate the lock body from a distance of up to 10 meters. The scanner can also be connected to up to four lock bodies simultaneously, enabling multiple cabinets or wardrobes…

26 Aug

Is Zivame Rebranding? The Brand’s EXTRAAA ‘A’s Spark Curiosity

Business

New Delhi [India], August 26: Zivame is taking the idea of ‘EXTRA’ beyond offers with the marquee Grand Lingerie Festival (GLF) 2026. Built around the thought ‘For India That Loves EXTRAAA’, the campaign turns the country’s biggest intimate wear sale moment of the year …into a series of distinctive brand interventions that extend the campaign thought beyond communication and into culture. From weddings and food to festivals, fashion and entertainment, India has always believed in the larger-than-life way. There is always room for one more dish, one more function, one more look and one more reason to celebrate. That cultural…

26 Aug

SEPC Receives In-Principle Approval to Enter UAE Petroleum Trading with 100% Acquisition of Wintality Petroleum FZE

BusinessBusiness

Chennai (Tamil Nadu) [India], August 26: SEPC Limited (NSE: SEPC | BSE: 532945), a leading EPC company with established expertise in industrial infrastructure, process plants, water and wastewater management, today announced that its Board has approved a restructuring of the equity and capitalisation reserves of its wholly owned UAE subsidiary, SEPC FZE, Sharjah — enabling the acquisition of a UAE petroleum trading business entirely through non-cash consideration. The existing share capital of SEPC FZE, comprising one share of AED 150,000, will be subdivided into 1,500 shares of AED 100 each. A further 38,500 shares of AED 100 each will be issued out of…

26 Aug

From Solar Waste to Resource Security: Regain Energies’ Role in Building India’s Solar PV Recycling Ecosystem

BusinessBusiness

New Delhi [India], August 26: India’s clean energy transition has entered a defining phase. Solar power is no longer a future opportunity; it is already one of the strongest pillars of the country’s renewable energy growth. With India’s installed solar capacity crossing 164 GW in 2026, the country is rapidly building one of the world’s largest solar energy ecosystems. But alongside this growth, an equally important question is emerging: what happens to solar panels when they are damaged, rejected, replaced, or reach the end of their life? This is where solar PV recycling is becoming a national priority. Regain Energies…

26 Aug

Madhur Knit Crafts Limited’s IPO Opens from August 24, 2026 to August 27, 2026; Issue Price Band Fixed at Rs. 95 to Rs. 100 Per Equity Share

BusinessBusiness

Fresh issue of 53.28 lakh equity shares to support working capital requirements, debt repayment and capital expenditure for solar panels Ludhiana (Punjab) [India], August 21: Madhur Knit Crafts Limited (“Company”), engaged in the business of manufacturing fabrics, blankets, winter textiles, garments and other textile products, announced the opening of its Initial Public Offering (IPO). The Issue will open for subscription on Monday, August 24, 2026 and will close on Thursday, August 27, 2026. The Company is proposed to be listed on the NSE Emerge platform. The Issue Price Band has been fixed at Rs. 95 to Rs. 100 per equity…

26 Aug

SoftTech Engineers Limited Powers India’s First E-TDR Platform Launched by Government of Maharashtra & BMC

BusinessBusiness

Mumbai (Maharashtra) [India], August 25: SoftTech Engineers Limited, a leading provider of technology-driven solutions for infrastructure and construction management, has been appointed as the technology partner for the launch of India’s first unified digital platform for Transfer of Development Rights (TDR) transactions, E-TDR. This pioneering initiative, introduced by the Brihanmumbai Municipal Corporation (BMC) under the guidance of the Urban Development Department (UDD), Government of Maharashtra, is set to transform the way TDR transactions are conducted across Maharashtra. The E-TDR platform is designed to serve over 18,000 registered developers and TDR owners within the BMC ecosystem, offering a seamless, transparent, and secure…