Business – Page 44 – THE ECONOMIC INDIA

25 Aug

Croma’s New Campaign ‘Ghar Banta Hai Croma Se’ Celebrates the Beautiful Moments That Turn Houses into Homes

BusinessBusiness

New Delhi [India], August 25: Croma, India’s trusted omni-channel electronics retailer from the Tata Group, today launched ‘Ghar Banta Hai Croma Se’ celebrating its deep connection with Indian households, and the relationships, conversations, and memories that turn a house into a home. The modern Indian home has been rapidly evolving with appliances and electronics no longer being aspirational luxuries; they are essential lifelines that shape lifestyle, comfort, and convenience. Rooted in this transition, the campaign highlights Croma’s role not just as a transactional retailer, but as a trusted advisor guiding families through life’s key moments. “Over our 20-year journey, Croma…

25 Aug

Sleeply Enters India’s Mattress Industry backed by 36 years of expertise by Aadi Foam

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New mattress brand combines Aadi Group’s manufacturing expertise with new-generation sleep innovation, including proprietary S5 Adaptive Zones technology New Delhi [India], August 25: Aadi Foam has announced the launch of Sleeply, its new mattress brand, marking the company’s entry into India’s evolving sleep and mattress market. Backed by over 36 years of experience in the foam industry. Sleeply brings together Aadi Group’s legacy of quality and consistency with a new-generation approach to comfort, innovation, and the evolving needs of Indian consumers. Sleeply has been created with a clear vision: To make better sleep a more accessible and meaningful part of everyday…

25 Aug

Indiabulls Adds Rs 3,700 Crore Dwarka Expressway Project; Total GDV Pipeline Rises to Rs 27,308 Crore

BusinessBusiness

Mumbai (Maharashtra) [India], August 25: Indiabulls Limited (BSE: 533520 | NSE: IBULLSLTD), formerly known as Yaari Digital Integrated Services Limited, has expanded its real estate development pipeline with a new Development Management mandate for a premium residential project on the Dwarka Expressway in Gurugram. Under the agreement with a private landlord, the company will develop a residential project spread across approximately 10.84 acres, with a saleable area of around 21 lakh sq. ft. The project has an estimated Gross Development Value (GDV) of ₹3,700 crore. Following the addition of this project, Indiabulls’ total project GDV pipeline has increased to ₹27,308…

25 Aug

This Raksha Bandhan, Gift Your Sibling More Space for What They Love with Kingston Technology

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Mumbai (Maharashtra) [India], August 25: Raksha Bandhan is a celebration of the bond between siblings—filled with familiar rituals, playful teasing and thoughtful gestures. This year, Kingston Technology, a world leader in memory products and technology solutions, is bringing a practical twist to the tradition of gifting, with technology that helps siblings make more room for the moments, memories and experiences they share. Moving beyond conventional gifting choices, Kingston’sRaksha Bandhan recommendations are designed around the everyday needs of modern users. From storing cherished photos and videos to managing work files,creative projects and digital entertainment, compact external SSDs,high-performance internal drives and reliable everyday…

25 Aug

Groweon Evolves CRM into a ‘System of Action’ with AION Agentic AI

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Company introduces AION Autopilot and AION AI+ to bring Agentic AI and Generative AI directly into everyday CRM workflows Noida (Uttar Pradesh) [India], August 25: Groweon Digital Pvt. Ltd. today announced the evolution of its CRM platform into an Agentic CRM, designed to move beyond simply recording customer information and sales activity to helping businesses understand what is happening, determine what needs to happen next, and execute defined actions within the boundaries set by the business. At the centre of this evolution is AION, Groweon’s AI ecosystem comprising AION Autopilot, focused on Agentic AI and autonomous execution, and AION AI+, focused on Generative AI-powered assistance. From System of Record…

25 Aug

Waterways Leisure Tourism Shares Turn Ex-Split Today; 1:10 Stock Split Takes Effect

Shruti JoshiBusiness

New Delhi [India], August 25: Shares of Waterways Leisure Tourism Ltd, the company behind the Cordelia Cruises brand, are turning ex-split today, August 25, ahead of the record date fixed for August 26. The recently listed travel and cruise company is undertaking a 1:10 stock split, under which each existing equity share with a face value of ₹10 will be subdivided into 10 equity shares with a face value of ₹1 each. The stock split comes shortly after Waterways Leisure Tourism made its stock market debut on July 1, 2026. The company’s board had approved the subdivision in July, stating…

25 Aug

Blue Cloud Softech Board Approves In-Principle Proposal to Acquire US-Based CareTech AI

Shruti JoshiBusiness

New Delhi [India], August 25: Blue Cloud Softech Solutions Ltd has received in-principle approval from its Board of Directors to evaluate and negotiate the proposed acquisition of up to 100% equity in US-based healthcare technology company CareTech AI Inc., along with its wholly owned subsidiaries CareCareer Tech LLC and Envision NJ LLC. The decision was taken at the Board meeting held on August 24, 2026. The proposed transaction is expected to be structured through a share swap via preferential allotment of equity shares of Blue Cloud Softech, subject to due diligence, independent valuation, a fairness opinion and necessary corporate, shareholder,…

24 Aug

How to Convert Credit Card Purchases into EMI

BusinessBusiness

New Delhi [India], August 24: A Credit Card can offer flexibility to manage everyday smaller expenses as well as occasional larger purchases. However, paying the entire amount in a single billing cycle may not always be convenient. This is where the Equated Monthly Instalment (EMI) facility can help. Many banks allow eligible Credit Card purchases to be converted into EMIs, enabling customers to repay the amount in smaller monthly instalments over a selected tenure. Understanding how this process works and evaluating your repayment capacity beforehand can help you make informed financial decisions. What is Credit Card EMI? Credit Card EMI…

24 Aug

IBC @ Crossroads: A Decade of Evolution, The Road Ahead

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Kolkata (West Bengal) [India], August 24: A conclave on the Insolvency and Bankruptcy Code, 2016, themed “IBC @ Crossroads: A Decade of Evolution, The Road Ahead”, was successfully organised on 8 August 2026 at The Park, Kolkata, under the Views Exchange series GYAN GANGA. The Conclave brought together leading stakeholders from across the insolvency ecosystem to reflect on the decade-long journey of the Code and deliberate upon emerging challenges, evolving practices and the road ahead. The programme was organised by Views Exchange and the Insolvency Professional Agency of the Institute of Cost Accountants of India (IPA-ICMAI), with the support of the Insolvency and Bankruptcy Board of…

24 Aug

Faucets Are Becoming an Important Part of Modern Kitchen and Bathroom Design

BusinessBusiness

New Delhi [India], August 24: A faucet may be one of the smaller fixtures in a kitchen or bathroom, but it is also one of the few products used repeatedly throughout the day. In the kitchen, it is part of preparing vegetables, filling containers, washing utensils, and cleaning cookware, while in the bathroom it becomes part of almost every morning routine. For years, faucets were treated as basic utility products and selected towards the end of a renovation. That is changing as homeowners become more conscious of how individual fittings contribute to the appearance and convenience of their interiors. Today,…