27
Jul
Surat (Gujarat) [India], July 27: In India’s boardrooms and campaign war-rooms, a quiet realisation has taken hold: the first page of Google — and increasingly, the first answer from ChatGPT — is the new first impression. Before a voter attends a rally, before an investor signs a term sheet, before a patient books a consultation, someone searches a name. What appears in those ten blue links, or in a single AI-generated summary, often decides the outcome. That realisation has created one of the country’s fastest-growing professional services: online reputation management, or ORM. Every reputation management company in India now claims a…