Hyperlocal Marketplaces

From Gated Communities to Connected Ones: How India’s Premium Societies Are Becoming Hyperlocal Marketplaces

From Gated Communities to Connected Ones: How India’s Premium Societies Are Becoming Hyperlocal Marketplaces

Amit Kumar Agarwal, Co-founder and CEO of NoBroker Bengaluru (Karnataka) [India], August 5: There was a time, not very long ago, when moving into a gated society in India meant filling out a paper register at the gate every time a guest arrived. Security guards would call up to each flat individually to approve visitors. Deliveries would pile up at the entrance. And with e-commerce and quick commerce growing the way it has, the volume of approvals only kept increasing. The average society, typically home to 200-250 flats, today receives upwards of 500 entries a day,and managing that at a manual…
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